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Nook is a professional hair care brand, founded in 2009 in Verona, Italy, that focuses on "Eco-Conscious Haircare" by combining natural active ingredients with scientific research. The brand is 100% Italian, with all production taking place in Italy
Nook's identity is built on the concept of "Nook for Planet" and "Nook for People," promoting beauty as a universal value. Eco-Conscious Formulas: Their products emphasize naturalness and biodegradability, with some lines featuring up to 98% natural ingredients. Nook offers a wide range of professional treatments designed for different hair needs and salon services:
Magic Arganoil: An iconic line using organic Argan oil, Macadamia oil, and silk proteins to repair and hydrate hair.
Beauty Family Organic Hair Care: A daily care line with a "green soul," featuring vegan formulas and up to 98% natural ingredients for the whole family.
Difference Hair Care (DHC): Specialized treatments that combine modern technology with ancient remedies to treat scalp anomalies and restore hair balance.
The Smart Color & The Origin Color: Professional, vegan permanent oxidation coloring systems that are PPD and Resorcinol-free, enriched with ingredients like Quinoa and Abyssinian Oil.
Artisan: A dedicated line for professional styling and finishing